How I Set Scandinavia Buzzing

Over 30 months ago, on the eve of the 2004 election, I wrote a blog post about Bush's heart problem. Or what I speculated was the possibility that Bush might be hiding a heart problem from the public. The post got some notice. I even re-published it a couple of times.

Then I forgot about it.

Then, this past weekend (and over 30 months after I originally posted it) it went viral in Scandinavia.

A website called flashback.info linked to it and my traffic quadrupled. Drilling down through the log files I found that the biggest chunk of traffic was coming from Stockholm but other cities like Malmo, Umea, and Uppsala were abuzz as well. It was even noticed in Finland ... and at least two guys from the fjords of Norway.

It's an interesting snapshot of how stuff goes viral in unexpected ways.